The role of branding in business efficiency with Rebecca Aning-Brown
So many of my clients small businesses come about in the most interesting way so today I want to share how Rebecca Aning-Brown went from medicine to running her own successful flower farming business, Silver Grey Foliage.
I've worked with Rebecca for two years now, collaborating on a wide range of branding projects and we've developed a really great working relationship so I wanted to pick her brains on her journey.
We discuss the evolution of her business, her investments in professional branding, photography and a website, and the impact they had on her business as well as how she chooses the people she works with.
If you'd love an insight into how branding practically impacts your business this is the perfect episode to dive into!
Episode highlights:
02:53 The Importance of Photography in Business
04:12 Choosing the Right People to Work With
16:43 The Importance of Strategic Investments
19:20 The Role of Branding in Business Efficiency
26:36 The Impact of Authentic Marketing
Referenced in the episode:
Don't forget to check out Rebecca online and follow her on Instagram!
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A big thank you to today's episode sponsor iStock
This episode was written and produced by me and edited by Lucy Lucraft.
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